Istanbul — San Francisco

Experience that informs. Perspective that drives.

The perspective behind Tales & Co. has been shaped since the early days of digital transformation across banking and telecom.

The firm was established in 2016, bringing together decades of experience across systems, growth, and performance.

Founder-led.

Every engagement is led from the front.

Business impact first.

Decisions that drive measurable outcomes, not deliverables.

Strategy to execution.

We think, design, and build when execution is part of the answer.

Founder

The work is led at the highest level.

A career that began in the early days of digital banking, evolving across multiple waves of transformation — from financial systems to product-driven environments.

The focus has remained the same: decisions that drive real outcomes.

Levent Bulusan

Founder & CEO

Istanbul · San Francisco. Established 2016.

Our Journey

Decades of experience. One consistent focus.

1990s

The early days

Banking and telecom at a time when digital was just beginning.

2000s

Building & scaling

Leading digital initiatives, building teams, and driving growth.

2010s

Expansion & transformation

Helping organizations scale, transform, and compete in a digital world.

2020s

Today

Working with leaders to solve complex problems and create lasting impact.

What We Bring

Across systems, growth, and human performance.

Shaped across banking and telecom, where decisions directly impact growth, performance, and real outcomes.

Strategy

Turning complex situations into clear strategies and actionable plans.

Growth & Sales

Deep experience in B2B growth, business development, and high-value sales.

Product & Experience

Designing products and experiences that drive adoption and results.

Execution

From design to engineering and delivery, getting things done with care.

Selected Experience

Garanti BBVA, Yapı Kredi, VakıfBank, Turkcell, Türk Telekom, Vodafone, ING

and other leading organizations in banking, fintech, and telecom.